Home decor and textiles label Wooden Street has expanded its brick-and-mortar retail footprint with the opening of a new experience store in Hyderabad. Located at Sarath City Capital Mall in HITEC City, the 3,000 square foot outlet marks the brand’s 104th store nationwide and its 11th in the city, underscoring its continued focus on Hyderabad as a key market.

“We’re thrilled to announce the launch of our 104th store in Hyderabad,” announced Wooden Street on Facebook. “This milestone is a testament to our commitment to bringing high-quality, stylish, and functional furniture closer to you. Your love and support have been the driving force behind our journey, and we couldn’t have done it without you! As we continue to expand, we’re excited for what’s ahead and can’t wait to welcome you to many more stores soon. Stay tuned for more updates!”
The store offers a curated selection of contemporary, modern, and traditionally crafted furniture, along with a wide range of home décor, home textiles, and furnishings. Designed as an experience centre, the outlet enables customers to explore products in a tactile setting, aligned with the brand’s aim to offer personalised and immersive shopping.
“Our vision has always been to make premium furniture accessible to every Indian home,” said Wooden Street’s CEO Lokendra Ranawat, Indian Retailer Bureau reported. “The launch of our 104th store in Hyderabad is a result of our rapid growth and dedication to customer satisfaction. Hyderabad continues to be a key market for us, and we are thrilled to bring our experience-driven retail approach closer to its residents.”
Founded in Jaipur, Wooden Street has built a national presence through its omni-channel strategy, supported by a supply chain that includes over 20 warehouses, over 350 delivery hubs, and large-scale manufacturing facilities. The brand currently serves over one million customers and offers more than 30,000 products across multiple categories.
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