Obagi Medical partners with Nykaa to launch in India

Obagi Medical, a skincare brand from Waldencast has partnered with beauty retailer Nykaa to launch its medical skincare range in the Indian market.

With this partnership, Obagi’s medical skincare range that includes daily hydro-drops serum, retinol cream, professional-C serum will be available exclusively on Nykaa.

Commenting on the launch, Anchit Nayar, CEO of Nykaa Beauty in a statement said, “With the medical-grade skincare solutions and over three decades of expertise, Obagi Medical is a brand we have been keen to partner with for years. Finally, we are thrilled to announce the beginning of this wonderful partnership and are confident that our consumers will benefit for years to come.”

Chris Driver, president of South Asia Pacific at Waldencast added, “India is a dynamic market with increasing awareness of dermatological skincare. Together, we aim to revolutionize skincare by offering medical-grade solutions tailored to diverse skin needs, empowering consumers with transformative results.”

Obagi Medical’s skincare range priced at Rs 8,500 ($100) onwards will be available exclusively online on Nykaa’s platform and select Nykaa stores.