O3+ predicts Rs 350 crore revenue this financial year


Skincare brand O3+ expects to achieve a revenue total of Rs 350 crore in the current 2024 financial year. The business is seeing strong growth across channels and has also increased its commitment to sustainability by implementing a number of initiatives. 

O3+ predicts Rs 350 crore revenue this financial year
Screenshot of the O3+ homepage – O3+

O3+ currently earns around 70% to 72% of its total revenue from offline channels with the highest levels coming from sales in salons, ET Bureau reported. The remainder of its revenue comes from channels including online, general trade, and modern trade. The business expects its growth to continue and has thus set the ambitious target of Rs 350 crore sales in the 2024 fiscal.
 
The business also recently announced its commitment to environmental preservation, Indian Television reported. O3+ has adopted FSC certified board for its DNA carton packaging to source its packaging in a way which conserves the forest. 

O3+ has also replaced non-recyclable materials used in its packaging such as bubble wrap and EPE foam with bubble wrap made from recycled Hexy cut wrap. The business has also optimised its thermoformed laminate structure and aims to continue to explore how to incorporate other sustainable materials.  
 
Vineet Kapur launched O3+ in New Delhi in 2004 with the aim of retailing premium skincare products to India’s salon industry and beauticians, Your Story reported. The business describes itself on its website as, “India’s leading professional skincare brand with Derma grade products and advanced skincare treatments backed by clinical studies and advanced research.”
 
 

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