Magicpin records 50 percent monthly growth on ONDC


Hyperlocal e-commerce firm Magicpin has recorded 50 percent month-on-month growth on the government-supported Open Network for Digital Commerce (ONDC) network.

Magicpin records 50 percent monthly growth on ONDC
Magicpin records 50 percent monthly growth on ONDC – Magicpin- Facebook

The company which joined the ONDC network in March end claims it has crossed 30,000 daily order mark on the platform.

Commenting on the growth, Anshoo Sharma, CEO co-founder of Magicpin in a statement said, “Magicpin within the first four weeks of joining ONDC had scaled from 100 to 10,000 orders. By the fifth week, which was early last month we saw a massive leap to 20,000 daily orders, and now just another 4 weeks on and we have breached the 30,000 orders a day milestone on the network, all that in just 9 weeks of joining the network.”

To further boost its growth on the platform, Magicpin plans to build a Software-as-a-Service (SaaS) platform for the ONDC.

“With this SaaS platform, Magicpin aims to offer its proprietary technology stack, including tools for digital payments, customer engagement and loyalty programs to small medium enterprises, thus enabling them to compete with larger players in the market,” he added.

Founded by Anshoo Sharma and Brij Bhushan in 2016, Magicpin connects hyperlocal merchants and brands with consumers. It claims to have over 1.5 lakh merchants on the platform with a customer base of 50 lakh across 50 cities.

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