Freedom Tree expands presence with store in Pune

Freedom Tree has expanded its retail presence with the launch of its first store in the city of Pune. The store located at Koregaon Park is the brand’s 6th store in the country.

It will offer an extensive range of furniture, tableware, textiles, wall coverings, lighting, home fragrances, home decor essentials, and accessories.

Additionally, Freedom Tree’s Pune store will offer styling, interior services as well as product recommendations, and customisation for consumers.

Commenting on the launch, Latika Khosla, founder of Freedom Tree in a statement said, “Freedom Tree has always been well-received in Pune. We’ve had our exhibitions there and been made to feel at home in the city’s beautiful stores.”

“We now plant ourselves in one of the oldest neighbourhoods in a teeny loft-sized store, bringing to Pune things that people love to look at like individualistic textiles for the home, the artisanal ceramics, and of course the well-designed furniture,” Khosla added.

Founded by Latika Khosla, Freedom Tree started out from Mumbai but over the years, has grown into a chain of home stores with an online presence.