The Ferrari SF90, 296 and Roma, the Italian marque’s bestselling models, are set to get high-performance versions this year. Considering Ferrari’s first EV is also due to make its debut on October 9 at the company’s Capital Markets Day, the brand is set to unveil four new models in 2025.
- Ferrari to offer diverse portfolio to improve sales
- Hotter Ferrari SF90, Roma M in the works
- 296 performance version to sport more aggressive aero
New Ferrari strategy
The onslaught of new models represents a change of strategy for Ferrari, which is not aiming to improve its sales volumes (typically slightly under 14,000 annually) but instead diversify its product mix – selling a greater number of model lines, but each in smaller numbers.
“We don’t want to do a few models with a lot of volumes,” said CEO Benedetto Vigna. “We believe this is a little bit against the desirability and is not compliant with our strategy to always become more and more a luxury brand.”
New Ferrari cars in 2025
Ferrari SF90 and Roma to get Modificata treatment
Ferrari Roma Tailor Made for China used for representation only.
While production of the Roma ended last year, the model is being revamped and revived for 2025. Test mules of the new model look similar in silhouette, suggesting it’s less revolution and more evolution in terms of design. The Roma is set to follow the Portofino convertible in getting the Modificata (M) treatment, with revised styling, a more aggressive chassis setup and an extra dose of power. It’s possible Ferrari will look to make up the shortfall to the more powerful Aston Martin Vantage and the Porsche 911 Turbo by taking it to around 650hp. The Roma M is expected to be revealed in the coming months and a Spider version will follow.
Ferrari SF90 M will make well over 1,000hp
Ferrari SF90 XX Stradale used for representation only.
Ferrari’s flagship SF90 supercar is also due to get the M treatment. Considering the outgoing 1,000hp SF90 had fallen slightly behind the Lamborghini Revuelto‘s 1,015hp from its naturally aspirated V12 plug-in hybrid powertrain, it is likely that the SF90 M will use the track-focused 1,030hp SF90 XX‘s setup. Weight-saving measures are also expected, as the SF90’s 1,570kg dry weight is said to hamper its on-limit handling, especially compared with the lighter 296 GTB.
Ferrari 296 performance version to get more power and weigh less
Ferrari 296 Challenge used for representation only.
The more aggressive version of the Ferrari 296 GTB is expected to follow in the footsteps of the acclaimed 488 Pista and the 458 Speciale by adopting the same formula: more power and notable weight reduction. For reference, the 458 Speciale gained 35hp and weighed 90kg less than the Italia on which it was based, improving its power-to-weight ratio by nearly 50hp per tonne. A similar treatment would give the harder-hitting new 296 around 630hp per tonne, which would be a significant improvement over the existing car’s 557hp per tonne.
Spy shots of test mules near Ferrari’s Maranello factory in Italy suggest the more hardcore 296 will also receive aerodynamic tweaks. These include a prominent duck-bill spoiler at the rear and what appears to be a more prominent front splitter.
Also see:
Ferrari 12Cilindri review: the ultimate V12
