Goibibo, a prominent travel brand in India, has taken a significant step forward in its commitment to providing youth-centric services with the launch of its newest initiative, the Student goPass. Tailored specifically to meet the diverse needs of India’s expansive student population, the goPass aims to empower students with enriching travel experiences while staying within their budget constraints. This innovative program offers a range of affordable options across domestic and international travel categories, including hotels, flights, and buses.
Raj Rishi Singh, Chief Marketing Officer at Goibibo, emphasised the importance of catering to the student demographic, stating, “India boasts a student population exceeding 15 crores, many of whom regularly travel within the country and abroad for educational purposes. The Student goPass is designed to facilitate various aspects of student travel, from visiting family during breaks and festivals to pursuing educational opportunities such as competitive exams, internships, and international studies. By offering affordable and reliable travel options, Goibibo’s Student goPass empowers students to explore, learn, and grow while keeping their travel expenses manageable.”
The benefits of the Student goPass extend across various travel segments. Domestic travellers can enjoy a flat 25 per cent discount (up to INR 2000) on hotel bookings and a INR 600 discount on already discounted student special fares for flights. Additionally, convenience fees for train bookings are completely waived, among other enticing offers. For international travel, students can avail themselves of a flat 5 per cent discount (up to INR 5000) on flights and a flat 20 per cent discount (up to INR 3000) on hotel bookings.
This partnership integrates Zoomcar’s extensive range of self-drive cars, totaling over 25,000 vehicles, directly into the EaseMyTrip platform. This integration allows users to book their preferred Zoomcar alongside flights, hotels, and other travel essentials through the EaseMyTrip app. By consolidating various travel services into one platform, this alliance contributes to the broader goal of promoting travel experiences and stimulating tourism in India.
